Skip to main content
This is my first post on a blog...ever.  I have read blogs, contributed to blogs, and thought about having a blog for years, but I have never actually created one.  I feel so tech savvy.  Each posting on my entrepreneurial blog is supposed to contain some insight and thoughtful post about what I have learned.  So far in my reading I have learned that I have much more to learn.  The world is full of great ideas, how to's and much more.  We live in a world of information overload; how do we decipher between helpful and over information?  How do we sift through the content of important ideas, to determine what will really benefit us, and what will make us chase our own tails? 

In a video I watched a video this week by Guy Kawasaki.  He mentioned doing something you love.  My question is how do you know what you love?  I have so many things I am passionate about but, I can't say that I would love to work in that field.  I really am happy to work at all.  I am one of those people that can find joy in whatever I am doing.  Am I too generic?  How do I get passionate about something and pursue it?  I come from a long line of entrepreneurs and I have helped them set up businesses and work the business.  I have had two businesses of my own.  I have always thought that starting a business was about seeing a need and filling it.  The questions asked in starting these businesses where can we make money? Will people use the product?  How can we make the product more efficient than the competition?  This passion thing seems like a big commitment.  Time to go brainstorm about my passions. Until next time.  

Comments

Post a Comment

Popular posts from this blog

ROI and Optimizing Ads

Everyone wants a good ROI (return on investment), but what does that mean to the laymen?  If you run a small business you want to get as much profit out of the business as you honestly can.  So if you sell hot cocoa for $1.00 a cup, the cost of the cup, cocoa, and advertising should cost less than $1.00 per cup to make a profit.  Now this is where the strategy comes into play.  Let's say that you can get the cups for .50 cents each normally, but if you buy 1000 cups you can get them for .30 cents each.  Your business savvy would come into play to determine if you can sell 1000 cups of cocoa, and if you have all the other supplies to make that happen.  If it is worth your while to buy the 1000 then it could save you money in the long run.  If you can only sell 100 cups, then you have overspent and you will be getting a smaller ROI that if you had only purchased 100 for .50 cents.  When factoring the optimization of advertising online you need to c...
Post a Comment
Read more

The SEO talk

I sat down with my kids last night and gave them the talk.  You know the one...I started out asking them what they knew about SEO and how to get your keywords to show up on a search.  I took my computer to them and showed them some data I gathered from Google Analytics and asked them to help me interpret the data.  After reading up on SEO and Landing pages this week I decided to tweak my keywords a bit and make some changes to my website.  First, I changed the title of my photos to include some keywords.  Second, I added some keywords to my landing page so that the customer would know they came to the right website.  I want to watch these changes for a couple of days and see what the net result is. 
Post a Comment
Read more

Our Perception

I spoke with a friend about her childhood memories and she shared this story with me.  Her parents owned an ice cream parlor and every night after closing they would add up all the earnings for the day.  Every night she would hear her parents talking about how they were barely making ends meet.  She heard this for so many years, that as an adult she never wanted to own a business because it lacked security and she feared she would follow in her parents footsteps.  Our perceptions about money shape who we are.  When thinking about money ask yourself, where did this thought stem from? How does it help me on my journey?  How does having money help others?  If you can honestly examine these questions you are on the right track.
Post a Comment
Read more